Let’s talk about authentic networking. Be honest: does it make you want to run for the hills? Because that’s how I felt when I first started. I would picture stiff conversations, awkward handshakes, and the dreaded “What do you do?” question that always felt so forced and unnatural. The idea of it made me want to disappear into a corner.
But then, something shifted. I decided to stop thinking about networking as a “business task” and started approaching it like making friends instead. And you know what? It worked.
The Shift in Perspective
I’ll never forget meeting Gretchen at one of those events. We had nothing in common professionally, and our businesses weren’t in the same realm at all. But from the very first moment we started talking, we clicked. We talked about life, our passions, and random things that didn’t have to do with business at all. It was authentic, easy, and real. Months later, she introduced me to someone who became a six-figure referral for my business. SIX FIGURES. From one genuine connection.
That’s when I had my “aha” moment. Networking isn’t about business cards or perfect elevator pitches. It’s about the people you meet, the relationships you build, and the trust you cultivate. Networking is about showing up with genuine curiosity, looking for ways to be of service, and helping others without any expectation of getting something in return.
Making Networking Fun Again
Here’s the truth: I used to obsess over saying the “right” thing, making sure I didn’t make a mistake, or worrying about whether I sounded professional enough. It felt like a performance. But over time, I realized that the more I relaxed, the more fun networking became. The best conversations flowed when I wasn’t trying to force them. When I stopped overthinking it, the connections felt more authentic.
Now, I walk into events with a mindset of curiosity rather than pressure. I ask questions, listen intently, and let my personality shine through. I focus on creating meaningful conversations that go beyond “what do you do?” I get to know people, and I let them get to know me—not the polished version I thought I should be, but the real me. That’s when the magic happens.
Why Networking Is All About People
I learned that networking isn’t about collecting business cards or gaining immediate clients—it’s about building relationships. If you go into every conversation thinking about how you can help others, not just how you can help yourself, you’ll naturally build a stronger network. People can sense when you’re being genuine, and they’ll remember you for it.
Over the years, I’ve seen firsthand how the best connections often happen when you least expect them. When you’re relaxed, open, and willing to engage with people on a human level, the opportunities will follow.
Let Go of Perfection
If the thought of networking still makes your palms sweat, here’s my advice: stop overthinking it. Instead of stressing about saying the perfect thing or making the best impression, focus on listening. Ask questions that let people share what they’re passionate about, and really pay attention. Show curiosity, show interest, and let the conversation flow naturally.
And most importantly, don’t be afraid to let your personality shine. It’s those authentic, imperfect moments that create lasting connections.
Final Thoughts
The next time you attend a networking event, try this: don’t worry about perfecting your pitch or impressing anyone. Focus on creating real, meaningful conversations. It’s not about the number of people you meet—it’s about the depth of those connections. Networking doesn’t have to be awkward or intimidating when you stop overthinking it. In fact, it can be a lot of fun.
So take a deep breath, be yourself, and watch the magic unfold. The best connections often come when you least expect them, and those are the ones that truly matter.
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